Alfonso Barreiro
Product Designer · Portland, OR
Fifteen years across agency, in-house, and independent practice. I ship the work I design: research to Figma to Next.js on Vercel.
Experience
Six chapters. Two remote periods.
Ordered newest to oldest. The through-line is the same across all six: research, decide, ship.
UX/UI Designer
Independent Practice · Remote, Portland, OR
Four case studies built solo, end to end. Figma to Next.js, shipped on Vercel.
Director of Marketing & DTC
VARA Winery & Distillery · Albuquerque, NM
Led the site redesign and the brand identity for a new spirits line. Introduced AI-assisted workflows to the team.
VP of Operations
Boomtime · Remote, Albuquerque, NM
Promoted to VP and moved the design practice remote. Held the same quality bar across a distributed team and the same client roster.
Lead Graphic Design
Boomtime · Albuquerque, NM
Set the visual quality bar for client work. Stepped up to VP the following year.
Web Designer & Developer
CliffDweller Digital · Albuquerque, NM
Shipped 50+ responsive websites. Introduced user testing on priority projects.
Founder
Sola Fide Design · Albuquerque, NM
Brand identity, web design, and campaign creative for e-commerce and small business clients.
Selected work
Four case studies on this site
Each one covers the research, the decision, and the build. Live links follow.
Spotify · Recently Played Controls
Product design for an iOS gesture set.
Wayfarer · Travel Discovery
Concept product with an interactive globe and a 5-step signup.
Men's Sole Revival
Editorial e-commerce site for a shoe restoration studio.
AIGA Portland · Design Month 2026
Volunteer landing page in Squarespace, custom CSS end to end.
Skills
Practice areas
The tools and disciplines used across the case studies on this site.
- Product Design
- UX/UI
- Design Systems
- Prototyping
- Figma
- Next.js
- TypeScript
- Accessibility
- Content UX
Contact
Two ways in
Email alfonso@barreiro.com, or book a coffee chat at cal.com/alfonso-barreiro. More background lives on the about page.