Design isn’t heroism. It’s chaos reduction.
Product Designer, fifteen years. 100+ sites shipped across agency, in-house, and product.
AI is the second pair of hands. Every design call is still mine.
Alfonso Barreiro, Product Designer in Portland, Oregon.
Work
Three products. Concept, live, and shipped since 2025.
Three controls I keep wanting Spotify to add.
The shelf 600M+ Spotify users see daily, with no controls. Pin · Remove · Pause, grounded in 200+ user posts.
View case studyBuilt the trip planner around duration, not dates.
Homepage as an editorial cover. Discovery through a globe and curated cards.
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Pivoted from e-commerce to editorial in week 3.
Cost: the storefront I'd already designed. Diagnostic-first resource for men over 40, live since April. 86% of visitors finish the assessment.
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